How Tablet Technology Can Enhance Mobility and Customer Experience in Your 2017 Branch Transformation Strategy
As banks and credit unions are formulating their branch transformation strategies for the new year, they are looking to embrace new technology to provide mobility within the branch or even at customer locations and casual public meeting places. The tablet is quickly becoming the preferred computing platform to offer mobile branch capabilities that empower bank personnel to promote products, assist clients with financial problems and provide information that helps consumers make an informed decision. Tablets also get a “thumbs up” from millennials who embrace emerging technology as quickly as it becomes available. Utilizing tablet technology in your branch transformation strategy can help bring customers back into the branch and encourage further discussion.
A number of financial institutions are currently planning or migrating their desktop computers and even laptops in favor of tablet technology. The early adopters of this strategy have deployed tablets throughout their branches to gain an edge in servicing their customers in non-traditional environments thus making it easier to sell products – anywhere, anytime. By severing their wired network connection in favor of Wi-Fi capability, tablets are penetrating the desktop computing landscape and helping reach customers in a new way.
Developing a tablet-based computing platform is not without a new palette of challenges for IT managers. Physical security, network security, peripheral support and system management are all issues that need to be addressed as part of the strategy. It’s a fallacy to think tablets are the same as a PC or laptop. While the application may run, users can get stumped quickly with the touchscreen/keyboard aspects, when screens go blank, network connections drop or they can’t access peripherals. Benchmark can help bridge these issues and gaps in planning for a tablet environment. Benchmark has experience in imaging, configuring and deploying tablets and displacing desktop computers, as well as:
Benchmark’s cash automation applications and teller kiosk solutions already utilize tablets as an extensible technology that provides freedom of movement and immediate access to information and applications.
Avoid the risks in developing a tablet strategy on your own, and find out how Benchmark Technology Group can assist you in your tablet technology migration.
How can financial institutions use technology to pull their customers/members back into the branch?